We’re excited to announce that we’ll be exhibiting at Groom Expo West, one of the grooming industry’s most anticipated trade shows of the year! The event takes place February 19–22, 2026, at the Pasadena Convention Center in beautiful Pasadena, California, and we can’t wait to see you there.

You’ll find us at the SDGA Pro Shop – Booth #203, where we’ll be fully stocked with the Pawfection Professional grooming product line. Whether you’re looking to restock your favorites or try something new, this is the perfect opportunity to get hands-on with products designed by groomers, for groomers.

In addition to Pawfection Professional, the SDGA Pro Shop will be running exclusive trade-show specials on a wide range of top grooming brands, including:

• Hydra
  
• Show Season
  
• Envirogroom
  
• Les Poochs
  
• …and many more!
  

Throughout the show, we’ll also be featuring door-buster promotions and daily raffles, giving you even more reasons to stop by, say hello, and enter to win. Specials and raffle prizes will change daily, so be sure to visit the booth more than once to catch all the deals.

If you’re attending Groom Expo West, make Booth #203 a must-stop on your show map. We’re looking forward to connecting with fellow groomers, sharing great products, and celebrating everything we love about this industry.

See you in Pasadena!